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With luck your campus library or department subscribes to the Chronicle of
Highere Ed and you can get the full piece that way. You'll need a Chronicle
of Higher Ed password to read the full piece online, but here's a relevant
excerpt.
Boom in Online Tutoring Means Another Cost for Many Students
By Jeffrey R. Young
http://chronicle.com/article/Boom-in-Online-Tutoring-Means/235236
<excerpt>
For-profit tutoring companies are targeting students with online ads these
days, and the message is tempting. Why spend so long studying, the ads say,
when paid tutors or study guides can help you get better grades with less
work?
At Pennsylvania State University, that marketing has grown so loud, and the
commercial tutoring so popular, that the student government voted last
month for a resolution calling on the university to beef up its own free
tutoring options and to do a better job spreading the word about them.
Specifically, the resolution calls for "rebranding" the main tutoring
center on the University Park campus, known as Penn State Learning, and
spreading the word about it on social media, as well as adding
more-convenient ways to use the services.
"Our biggest concern is that students are paying a lot of money" for
private tutoring when they could get some free help from the university,
said Emily J. McDonald, a senior who is president of the student
government, in an interview. "They’re almost robbing students of money,"
she added of the tutoring companies, which she said some students pay as
much as $500 a semester to use. "It furthers the inequality that exists
between students on a college campus."
Tutoring college students has long been a largely low-key and low-tech
affair, involving small campus centers with free services or
entrepreneurial students who post signs on bulletin boards and charge small
fees for help. Lately, though, helping college students do homework and
prepare for tests has become big business, with for-profit online services
scoring millions in investment and in-person tutoring centers near some
campuses expanding because of increased demand.
</excerpt>
The article goes on to describe two tutoring out fits that serve Penn,
which are described by one person as "live action cliff notes".
R. Neill Johnson, director of Penn State Learning, is quoted saying PSL
takes the student senate resolution seriously but reminds students that at
PSL the goal of tutoring isn't to cram for tests but to aide deep learning.
The article goes to mention Chegg.com, Studypool.com (which describes
itself as the Uber of tutoring), and Tutor.com (owned by the same company
that brings you match.com). So it's useful for the lay of the land on
what's out their for tutoring companies that market aggressively to
students directly as opposed to companies (and these aren't mentioned in
the piece) such as NetTutor and SmarThinking that tend to have contracts
with schools to be part of the campus eco system overall.
--
nick.carbone at gmail dot com
http://ncarbone.blogspot.com
~~~~~~~~~~~~~~~
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