FYI for those interested in marketing applications of SNs. Contact
[log in to unmask] if you have
questions/comments.
Best,
Jim
Date: Thu, 23 May 2002 10:45:31 -0400
From: Dirk Commandeur <[log in to unmask]>
Subject: RE: social network inquiry
To: Jim Moody <[log in to unmask]>
Delivered-to: [log in to unmask]
Thread-topic: social network inquiry
Thread-index: AcIBvmvvlBwPdmvfTiKD3hb82DyKLQAo37YQ
X-MS-Has-Attach:
X-MS-TNEF-Correlator:
Our team has talked about the possibility of
providing financial support for academic research that would benefit our
enterprise. As we discussed, we are exploring how marketers can
create more efficient marketing programs by targeting specific
individuals within a social network. We are currently concentrating
on teen marketing but have interests in other demographics as well.
If you hear of anyone doing research in this area who could use our help,
please feel free to pass along my name and contact information.
Thank-you again for the bibliography and your time.
Best regards,
Dirk
Dirk Commandeur
Business Intelligence, Tremor
phone: 513-945-9841
email: [log in to unmask]
James Moody
Assistant Professor
Department of Sociology
Ohio State University
372 Bricker Hall
190 N. Oval Mall
Columbus, OH 43210
(614) 292-1722
http://www.soc.sbs.ohio-state.edu/jwm/
