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***** To join INSNA, visit http://www.insna.org ***** Interesting new Irish company... > Idiro Customer Intelligence uses call data to deconstruct the > customer network into social groups and assigns a role to each > person in their social circle. This allows the marketer to make > tactical use of buzz and viral marketing concepts. > ...focusing on customers as individuals, it introduces analysis and > understanding of customers in terms of communication relationships. > Depending on their interactions within the network, customers can > be classified as Connectors, Networkers, Parochials or Self-reliants. So, who is selling them phone records and what is in them? I bet the intelligence community would love to use this product to sell "tropical vacations" in Gitmo! ;-) http://www.timesonline.co.uk/article/0,,2095-1902510,00.html Valdis _____________________________________________________________________ SOCNET is a service of INSNA, the professional association for social network researchers (http://www.insna.org). To unsubscribe, send an email message to [log in to unmask] containing the line UNSUBSCRIBE SOCNET in the body of the message.