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International Workshop on Modeling Social Media (MSM'2010)

to be held on June 13, 2010, Toronto, Canada
colocated with Hypertext 2010

Important Dates:

* Submission Deadline: April 9, 2010
* Notification of Acceptance: May 13, 2010
* Final Papers Due: May 20, 2010
* Workshop date: June 13, 2010, Toronto, Canada

Workshop Organizers:

* Alvin Chin, Nokia Research Center, Beijing, China
* Andreas Hotho, University of Wuerzburg, Germany
* Markus Strohmaier, Graz University of Technology, Austria

Format of the Workshop:

The workshop will be opened by an invited talk given by Ed Chi (Palo Alto
Research Center). The talk will be followed by a number of peer-reviewed
research and position paper presentations and a discussion panel including
Barry Wellman (University of Toronto), Marti Hearst (University of
California, Berkeley) and Ed Chi (Palo Alto Research Center).


We solicit position papers (2 pages), demonstration and short research
papers (4 pages) as well as full research papers (8 pages) in ACM SIG
proceedings format. Information about the submission system will be released
on the workshop website soon.

Workshop Overview:

In recent years, social media applications such as blogs, microblogs, wikis,
news aggregation sites and social tagging systems have pervaded the web and
have transformed the way people communicate and interact with each other
online. In order to understand and effectively design social media systems,
we need to develop models that are capable of reflecting their complex,
multi-faceted socio-technological nature. While progress has been made in
modeling particular aspects of selected social media applications (such as
the architecture of weblog conversations, the evolution of wikipedia, or the
mechanics of news propagation), other aspects are less understood.

Topics may include, but are not limited to:

+ new modeling techniques and approaches for social media
+ models of propagation and influence in twitter, blogs and social tagging
+ models of expertise and trust in twitter, wikis, newsgroups, question and
answering systems
+ modeling of social phenomena and emergent social behavior
+ agent-based models of social media
+ models of emergent social media properties
+ models of user motivation, intent and goals in social media
+ cooperation and collaboration models
+ software-engineering and requirements models for social media
+ adapting and adaptive hypertext models for social media
+ modeling social media users and their motivations and goals
+ architectural and framework models
+ user modeling and behavioural models
+ modeling the evolution and dynamics of social media

Objectives and Goals:

The goal of this workshop is to focus the attention of researchers on the
increasingly important role of modeling social media. The workshop aims to
attract and discuss a wide range of modeling perspectives (such as
justificative, explanative, descriptive, formative, predictive, etc models)
and approaches (statistical modeling, conceptual modeling, temporal
modeling, etc). We want to bring together researchers and practitioners with
diverse backgrounds interested in 1) exploring different perspectives and
approaches to modeling complex social media phenomena and systems, 2) the
different purposes and applications that models of social media can serve,
3) issues of integrating and validating social media models and 4) new
modeling techniques for social media.

The workshop reflects on the emerging phenomenon "social media" that
includes social and real-time applications such as blogs, wikis, microblogs,
instant messaging, discussion groups, chats, social networks, photo sites,
etc. Our current understanding of social media is hampered by different
formats, the dynamic nature of social media, and a plethora of approaches to
modeling and understanding social media. This workshop aims to start a
dialogue aiming to reflect upon and discuss these issues.

This workshop is intended as a tool to build a community of researchers
sharing an interest in modeling and to start a dialogue on modeling social

Workshop Attendees:

Participants who do research or have an interest in theoretical and
practical models for social media.

Preliminary Program Committee (confirmed):

* Ansgar Scherp, Koblenz University, Germany
* Roelof van Zwol, Yahoo! Research Barcelona, Spain
* Marti Hearst, UC Berkeley, USA
* Ed Chi, PARC, USA
* Peter Pirolli, PARC, USA
* Steffen Staab, Koblenz University, Germany
* Barry Wellman, University of Toronto, Canada
* Daniel Gayo-Avello, University of Oviedo, Spain
* Jordi Cabot, INRIA, France
* Pranam Kolari, Yahoo! Research, USA
* Tad Hogg, Institute for Molecular Manufacturing, USA
* Wai-Tat Fu, University of Illinois at Urbana-Champaign, USA
* Thomas Kannampallil, University of Texas, USA
* Justin Zhan, Carnegie Mellon University, USA
* Marc Smith, ConnectedAction, USA

We intend to publish workshop proceedings containing all accepted papers.
Alvin Chin
Senior Researcher
Mobile Social Networking Group
Nokia Research Center Beijing
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