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Dear Friends


Please consider participating as well as submitting your articles to the upcoming IEEE International Workshop on Business Applications of Social Network Analysis BASNA 2010  Given below are the details:


IEEE International workshop on Business Applications of Social Network Analysis - BASNA 2010


December 15, 2010, Bangalore (India)


The aim of this workshop is to encourage multidisciplinary discussions related to novel ideas and application geared towards analyzing social network data. By bringing together researchers in the fields of Social Network Analysis (SNA), data mining, and management studies, the workshop will focus on identifying the “grey” areas of collaboration among their respective disciplines:


- The role of data mining techniques in identifying scalable methods for the extraction and organization of social relations for management research and business practice

- The role of management research in guiding data mining efforts and SNA metrics development towards theoretically-grounded discoveries about social network emergence.

- The role of Social Network Analysis in developing and applying metrics and tools for the mapping, evaluation, visualization, and design of social relations in organizations.



The workshop's topics of interest include (but are not limited to the following):


Algorithms for data mining social networks, graphs, links

Applications of social network data mining to address a real world business scenario

Anomaly detection in network based applications like intrusion detection in telecommunication

Fraud detection in telecommunication network

Mobile social networks

Community discovery in social networks

Contextual applications for social networks

Data mining applications for micro-blogging (real time mining)

Data mining on large graphs

Mining Wikipedia like graph/network structure

Data mining applications for viral marketing

Behavioral analysis in social networks

Social semantic web

Privacy issues in social networks

Recommendations in social networks


Social Network Analysis (SNA) -based:


Knowledge Management (identifying experts, fostering knowledge exchange and integration, creating and developing communities of practice)

Marketing (identifying new customers, customer relationship management)

Innovation Support (enhancing innovation capacity, supporting new product development teams)

Change Management (managing change, post-merger integration, identifying key enablers)

Talent Management (hiring and career development)

Leadership Development (decision-making, identifying leaders)

Intra-Organizational Coordination (supporting coordination and information flows among organizational members and units)

Inter-Organizational Coordination (supporting collaboration in consortia, industrial districts, inter-organizational alliances)



                Paper submission: 19th September 2010 (EST, USA)

                Paper review notification: 11th October 2010 (EST, USA)

                Paper camera ready: 31th October 2010 (EST, USA)


Organizing Committee:

    * Koustuv Dasgupta, IBM Research

    * Roberto Dandi, Luiss Business School, Italy

    * Avik Sarkar, Nokia Siemens Networks


Technical Program Committee:

    * Alejandro (Alex) Jaimes, Yahoo Research, Spain

    * Samit Paul, Samsung India Software Operations

    * Ashish Tendulkar, IIT Madras

    * Akshay Java, MSN, Microsoft, USA




Dr. Jai Ganesh

Principal Research Scientist

Future Web Research Lab


Infosys Technologies Ltd.

Bangalore, India


Telephone: +91-80-4105 9503 (Ext 59503)

Cell: +91-97422-01314

VOIP: 39134375



Infosys iPROWE

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