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*SCIP Oregon Chapter *

Big Data Prospecting:  Staking a Claim- Presenter:  Scott Swigart/Cascade

Tuesday, March 19, 2013 6:00PM - 7:30PM
The Collective Agency/Portland, OR - We Thank our Venue Host The Collective

Scott Swigart of Cascade Insights will talk about how the collection of Big
Data will affect businesses and also their competitive intelligence
professionals. The good news is, it’s already at your fingertips and the
kinds of key intelligence questions that can be answered from public Big
Data repositories is only increasing. Get ready to stake your claim.

Answers to the following questions are buried in petabytes of data that you
have at your disposal:
•        What topics actually got traction at the competitor’s conference?
•        Are you losing employees to the competition?
•        What’s morale like at a certain company?
•        How is a competitor organized in terms of R&D, sales, and
•        How rapidly is a competitor’s product being adopted?
•        Who should you interview to get insights on an industry, trend, or
Find out what is Big Data all about and what can it do for you and your


*Scott Swigart, Co-Founder – Cascade
*, informs his competitive intelligence projects with tech industry
insights gained from a career that began decades ago with coding low-level
UNIX hardware diagnostics and continues today with programmatic social
media mining and cloud-based projects. Scott is well recognized for his
contributions to the competitive intelligence community and regularly
speaks at national conferences for marketing research and competitive
intelligence associations. He co-chaired the Oregon SCIP chapter and
co-wrote Going Beyond Google: Gathering Internet Intelligence, listed as a
must-read for 2009–2010 by SCIP.

*The Collective Agency
322 NW 6th Ave #200
Portland, OR 97209

*6:00PM - 6:30PM Registration and Networking
6:30PM - 7:30PM Presentation, Q&A, Networking

*REGISTRATION   *$15.00  see
{login as visitor if not a SCIP member} or submit the pay at the door
Robyn Reals

*Jeremy Brahm, SCIP Oregon Co-Chair/ATI Wah Chang/541.967.6961/
[log in to unmask]
Kirk Richardson, SCIP Oregon Co-Chair/RMC/541.937.2389/
[log in to unmask]
Robyn Reals, Education & Chapter Mgr. SCIP/ 703.739.0696 X 107/
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CANCELLATION POLICY - Cancellations received in writing on or before
Tuesday, March 12th, 2013 will be honored.

Thanks & Best Regards,
*Anna F. Shallenberger ** *
*[log in to unmask]*
skype: anna.fay.shallenberger

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