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 Please note that the early bird registration deadline is fast approaching
(15th May).

More info:

*Workshop theme: Creating Value with Analytics*
Facilitated by leading scholars and industry professionals, this hands-on
workshop includes lectures, tutorials, group problem solving, and
discussions on creating value with big data analytics. The workshop
discusses both structural (such as sales and financial) and nonstructural
data (e.g., tweets and networks) theories, tools, techniques, and
strategies. No coding or prior analytics experience required.

*What is Covered?*
The workshop covers theory and practice of:
Business Analytics
Social Media Analytics
Location Analytics
Marketing Analytics
Network Analytics
Text Analytics
Financial Analytics
Search Engine Analytics
Analytics-Business Alignment
Big Data Security & Privacy

*Where: *The Auckland University of Technology, City Campus, Auckland, New
Zealand (see map).
*When:* 27-29th August 2018.
*Who:* Academics, students, researchers, business owners, managers,
executives, and consultants, etc.
*Seats:* Seats are limited. First come, first serve basis.
*Layout:* Round-table sessions followed by Hands-on exercises. Please bring
your own device.
*Atmosphere:* Warm, friendly, and collegial!

I am sorry if you receive multiple copies of this email.

Thank you,


*Khan,  Gohar PhD **/ **Senior Lecturer Digital Business /* *Undergraduate
and Graduate Convenor for Digital Business*

*Waikato Management School  **/**  University of Waikato*
 *Private Bag 3105*  */*  *Hamilton 3240*

*Ph: + 64 7 838 4233 **/*  *[log in to unmask]
<[log in to unmask]> **/ *Office: MSB.2.32D  */*  Web:

Check out my book on social media analytics <>
and digital marketing analytics
Social Identities: || Blog <> || Twitter
<> || LinkedIn
<> || Research Centre

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